Marketing coordinator
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R 300000 ZA Per annum
Hey! We’re ikeja, with a lowercase “i”, always. We’re a home-grown tech company that builds tools and services which enable affordable internet access to Ekasi (Ekasi is a township slang meaning 'my community’).
ikeja exists to remove the financial barrier to true unlimited internet access for those in the townships of South Africa, while providing the absolute best customer service and experience possible.
Ikeja has a culture of innovation, urgency, frugality and perfection and is lead by founders who are relentless in creating a company that dominates the segment and controls the township connectivity ecosystem. We’re looking for people who are inspired by this mission and can help us achieve it.
We are looking for a Marketing Coordinator who'll complement all our marketing activities from social media and digital campaigns to advertising and creative projects.
The Marketing Manager’s responsibilities include implementing plans to help position our brand, coordinating resources for different projects and setting short-term and long-term department goals. If you’re a skilled Marketing Strategist, able to inspire your team members, we’d like to meet you.
Responsibilities
Execute our strategies for all aspects of Marketing, including Digital, Advertising, Communications and Creative
Monitor and report on campaign progress
Be the middle man between ikeja and the branding agency we use
Assist in branding, positioning and pricing strategies
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
Analyse consumer behaviour and determine customer personas
Identify opportunities to reach new market segments and expand market share
Monitor competition (acquisitions, pricing changes and new products and features)
Coordinate sales and marketing efforts to boost brand awareness
Requirements
Experience working in marketing at mid-senior level
Experience working with agencies
Solid knowledge of web analytics and digital marketing
Ability to set and prioritize goals
Analytical mind
A solid portfolio
Why you should join us
The opportunity to grow both in your personal and professional capacity - you'll get to work with extremely smart and capable people, who come from all walks of life and career backgrounds.
Comfort in joining a fast-growing internet startup with a long monetary runway that finds itself in the telecommunications space
A bucketful of challenging problems to solve, so hopefully that's your thing!
Working for impact - as we solve lower LSM internet connectivity in South Africa.
Why you should not join us
You only want to be working on the high-level strategic projects and don’t want to embrace its full spectrum or be 'in the trenches
You’re looking for a very structured environment where nothing ever changes, and you're not open to learning new things
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